Tag Archive for: catalytic principles

Two years ago I decided I needed to create my new practice. I wanted to create a new practice that was fun, systems based, stress free, sustainable in all markets, and patient oriented. One of the biggest weakness that I had in my prior practice was not having systems in place, and the biggest system that was not in place was our billing department. Our patients were voting with their feet and leaving because of billing issues. They were not telling us. Patients just didn’t show up anymore.

Like many chiropractors, our “Billing Lady” was a former C.A. that I trained to do our billing and post payments. She was in charge of our revenue cycle in the office. After all, what did I know about billing, coding, ICD 10, or E.H.R? Like most offices, when collections were up, I thought she was doing great! When collections were down, I would come to her and ask what was wrong. I would inevitably get a blank look back at me; as she was not equipped to answer that question!

Since hiring SIDECAR, that has all changed. From past experience with outside billing, I was not excited about the prospect of hiring an outside billing company. Prior companies would take a percentage of collections, so the harder I worked, the more I had to pay. It also seemed that they liked to work on the bigger accounts, collect the low hanging fruit and not be very detail oriented. SIDECAR is different, as they have a flat fee that is roughly the cost of a monthly employee, which allows me to have a budget in place.

SIDECAR’s team is very professional. All of their employees are certified, well-trained, true billing professionals. I can now say that I have a full-time billing team that never comes to me and asks for a day off, never needs maternity leave and I don’t have to manage.

There are so many intangibles about SIDECAR. Their I.T. component interfaces with my software vendor on my behalf. If something is not working with computers or my software I simply call them, they log in, trouble shoot the problem and fix the issue. Software problem? Hardware problem? With SIDECAR’s IT Team in play, I say “NO Problem.” SIDECAR has a full tool box that helps to train my team and to systematize my entire practice. Not only with billing but things such as how to schedule, phone etiquette, in office patient flow, and how to make me the best version of myself to be able to communicate to patients.

The best thing I can say about SIDECAR is that I don’t ever think of them. With their help and their systems in place, I can truly say I have not only a dream employee but my dream practice. I show up for 25 clinical hours per week and perform my sole purpose of adjusting people and “Saving Lives.” I leave every night from my practice knowing that my documentation is complete, the insurance is billed and my practice is working based on interlocking systems that SIDECAR has helped me develop. My practice is so stress free that I can’t imagine ever practicing without SIDECAR.

Josh Biberdorf, DC
Rapid City, SD

Learn more about Dr. Biberdorf and Mt. View Chiropractic

Have you ever felt like you did everything right and still did not get the results you were hoping for? I know I have felt this way many times and when it happens I am left wondering what went wrong. So, why is it that if we do a task exactly like were told to do it, sometimes it does not provide the end results that we desire?

I remember when I was a young boy my brothers and I loved to work on putting together puzzles. It would start out by picking out a puzzle at the store. We would look at all the boxes on the shelves and pick the one that had the coolest picture or the most beautiful landscape on the box. We would then take the puzzle home and pour out all the pieces onto a table and set the box up in a place where we could see how the finished product would look. Piece by piece we would start to assemble the puzzle until each piece was put into it’s rightful place. The task of putting together the puzzle had an endpoint that we could visualize and each piece had it’s own particular place where we knew it belonged. Now, putting together the puzzle took patience but I knew if I did the task of getting each puzzle piece into its right place we would end up with the “landscape on the box.”

Sometimes, I wish life was more like putting together a puzzle. How nice would it be if we could just put together our life piece by piece with the guarantee that we would end up with the beautiful “landscape on the box?” Unfortunately, our lives are a little more complex than the puzzle pieces that fit just right! In life, our success is determined not only by the tasks we perform but also by the depth and breadth of the relationships we develop with others. Relationships are messy, multi-faceted and take work! Relationships don’t work like puzzle pieces and always fit together just right in one pattern. Relationships involve people of all different walks of life who carry different belief systems and possess different wants and needs. Relationship building takes time, adaptability, and a willingness to recognize each other’s individual desires. It involves looking at things from more than one angle, not just at the beautiful landscape on the box! Building relationships is about connecting! As nice as it would be, you can’t just “task” your way to better relationships! You also can’t task your way to success! Tasking without connecting is useless! If you want your life to end up looking like the “landscape on the box”, start connecting instead of just tasking!

Dr. Nathan UnruhDr. Nathan Unruh of SIDECAR

PS: This may be difficult to swallow for all you “taskers” out there. I know you’re wanting the checklist of “how to connect.” Stay tuned…

Have you ever felt like there just wasn’t enough time in the day to accomplish everything you set out to do?

Everyone has the same amount of time. Barring any event that reduces or ends the amount of life someone experiences, time is constant.

Let’s do the math:

  • 24 hours per day
  • 168 hours per week
  • 8,760 hours per year

As long as you and I are both alive, we’ve got the same amount of time.

The Truth

According to the Bureau of Labor Statistics, the average person spends three hours per day watching T.V. Three hours per day equates to 21 hours per week. This ultimately adds up to 1,095 hours per year!

12.5% of an entire year spent watching T.V.

You may be thinking, “That’s not me, I don’t watch that much T.V.!”

What about time spent on your cell phone? Social Media, Messaging, Internet usage… Most reports done show that the average person spends around four hours per day on their phone!

The point that I’m trying to make here is this: You have plenty of time to accomplish what you truly want to accomplish.

Television

The average person spends 12.5% of each year watching television.

Subtraction

If you are feeling pressed for time and constantly find yourself “running out”; re-examine exactly where you are allocating your time. The key to improving your efficiency and ultimately growing is through subtraction. Success is never about adding; it’s always about subtracting! Subtract anything that is not aligning you closer to your vision. Eliminate the wasteful screen time spent on TV or your cell phone.

You might be thinking, “I don’t waste time!” My response? Business does not equal productivity.

If you feel you are being efficient with your time but still don’t have enough, examine the tasks you are performing.  

A great principle that we teach at SIDECAR is the one-minute principle. This principle helps to identify exactly how much time you may be wasting in your day. Taking inventory of your time will help to expose growth areas.

Here’s some perspective: every great idea, product, event, or thing that has ever occurred on this Earth stemmed from a person who had the same amount of time that you do!

You have plenty of time. Start making the most of it.

Let’s Ride!

Dr. Nathan UnruhDr. Nathan Unruh, CXO SIDECAR

To find out more about the one-minute principle and how to apply it to your business give us a call at 1-877-727-2705.

You can recapture the joy in your business and life by learning the difference between “working” and “hustling”. 

I love basketball. I started playing when I was a child and continued through college. The game has always been a passion of mine. Even though my playing days are over I still hold a tremendous appreciation for the nuances of the game. Extraordinary games of basketball always showcase great coaching, teamwork, and talent. To this day, it’s hard for me to turn away from a collegiate matchup between two historic powerhouses.

One of the things you’ll notice about the big-time games is the amount of hustle that each team displays. Whether it’s sprinting down the court or diving on the floor for loose balls, the amount of hustle displayed is unbelievable. Watching an entire team execute on their goals with high levels of hustle is a beautiful thing.

The Meaning of Hustle

“Hustle” has been a buzzword in the entrepreneurial business world for a while now. What exactly does it mean? What is “hustle”? How does it differ from “work”? The basketball players are all “working” to achieve a common goal, but are they all “hustling”, too?

In basketball, the word “hustle” is most commonly used to describe a play of extraordinary effort. If a player goes the extra mile they are commended for great “hustle”. However, ask any great player about “hustle” and they rarely even acknowledge it. Usually, the response will be along the lines of “I’m just doing my job”. You see, the player doesn’t view the extra effort as extraordinary at all. To the outside world, it appears as an obvious case of exceptional effort; something that can be pointed to and labeled as “hustle”. To the player, it’s merely a by-product of the love of the game.

The Difference Between Work and Hustle

At some point in our lives, all of us have had to “work”. It may have been doing chores as a child, or studying for a class you weren’t particularly interested in during your schooling. You might have not developed and possessed your vision, yet. If you did, the acts of work you were performing may not have been aligned with your vision. Ultimately, your vision dictates the difference between working and hustling. You know when you’re “working”. Whatever it is you are doing isn’t aligned with your vision and odds are it’s taxing you! When you’re “working” you are busy with tasks, but never actually getting anything done. When you’re “hustling” you are executing and able to accomplish things that matter and contribute to your success. You are energized and every time you execute on something it gives you a boost to continue to pursue your vision.

So, are you “working” or are you “hustling”? If all your effort and time is devoted to an ultimate goal and aligned with your vision, then you’re “hustling”. If people are starting to take notice of your extraordinary effort and results, you’re “hustling”. If you’re not focused and are simply completing task after task, you’re “working”.

“Things may come to those who wait, but only the things left by those who hustle.” 

– Abraham Lincoln 

Understand the nuances of this concept. The basketball player doesn’t have to think about giving extra effort before he or she jumps into the stands for the ball. In their mind, anyone in that same position would do the exact same thing. You can’t continue to waste your time “working” and just start calling it “hustling”. Everything you do day in and day out has to be aligned with your vision. You’re wasting your life if you don’t.

Stop working. Start hustling.

Dr. Nathan UnruhDr. Nathan Unruh, CXO SIDECAR

One of the truly great coaches of all time, Vince Lombardi, is well-known for leading the Green Bay Packers to multiple Super Bowl Championships. To this day, the winning team of the Super Bowl receives the prized Lombardi Trophy. One of the many things Lombardi is known for includes the speech he would give at the first practice of every season. He would start his speech by holding up a football and stating, “Gentlemen, this is a football” before going on to discuss the fundamentals of the game.

In studying history, what I truly find remarkable is the consistent theme of leadership that holds true regardless of the era or generation. There are certain characteristics of leaders that transcend time. Vince Lombardi was a student of fundamentals. At SIDECAR, you will hear us preach the importance of fundamentals in your business. Fundamentals serve as the foundation: the stronger and deeper your foundation, the larger your business can grow and scale.

One fundamental that Lombardi instilled in his teams is what is referred to today as “Lombardi Time”. Under Lombardi’s instruction, if a practice was scheduled to begin at 9:00, you were expected to be on the field, dressed and ready five minutes prior. Essentially, you were ready to be ready for that day’s practice.

The concept of “Lombardi Time” can be used in your office as well. If you are scheduled to begin your shift at 9:00 A.M. you should be in the office five minutes prior ready to take on the day. Now, most techs begin the day with administrative or paper-time responsibilities. Lombardi Time doesn’t mean you start those duties five minutes early. What it does mean is that you make sure you are fully ready to embrace those duties before 9:00 A.M.

If you or a team member regularly struggles with getting ready for the day, or if getting to work on time proves to be a challenge, try installing Lombardi Time in your business.

Dr. SeaDr. Douglas Sea

We’ve all heard the phrase, “every second counts.” This statement is true. We all know how valuable our time is. On the contrary, we also know that one bad day doesn’t make a bad week, one bad week doesn’t make a bad month, one bad month doesn’t make a bad year, and one bad year doesn’t make a bad career. The same holds true for a good day, week, month, or year!

I love looking at numbers. Remember, that which can’t be measured can’t be managed! So how can we quantify a month? A month is approximately 8.4% of one year. 8.4% is a funny number, depending on how you look at it can make it appear like a large or small portion of time. I’m not sure whether it’s a small or large number, but one thing I do know is that 8.4% is significant. When that 8.4% is gone, it’s gone!

So, how did the last 8.4% of your year go?

If it went well, great! That’s 8.4% of your year marked up as a success! Did it not go so well? That’s alright! You’re out that 8.4%, but there’s still plenty of opportunity to make up ground!

Statisticians have determined that 87% of people give up on a goal they set after only one month. After only 8.4% of the year; almost nine out of ten people give up on their goals.

Perspective is powerful. Understand how much value each month brings to you and your business. Commit to your goals and be a part of the 13% that follows through on them!

Dr. Nathan UnruhDr. Nathan Unruh, CXO SIDECAR

In life you can be the stream and dictate your actions, or you can choose to stay stagnant. 

A stream is a small body of water that is constantly flowing. The stream is always running, continuously moving; it never stops. Around corners, through trees, the stream carves its own path. The stream slowly erodes and creates its own route. Even large rocks are no match for the consistent flowing water of the stream.

You need to be the stream in your life. Keep moving, keep pushing, strive for more. Remain consistent in everything you do and watch as you erode obstacles and create your own path. A stream never stops to take a rest. You can’t afford to rest, either. Over time a stream will wear out anything in its path; you need to possess the same demeanor.

A stream is active, it creates movement and generates action. The rock is passive. The only action the rock experiences is done unto it by another force. Eventually, the rock gives way to the desires of the stream.

Comfy Rocks

Are you stuck being a rock? Have you found yourself a “comfy” spot on the river bed where you’re safe from the flowing stream? I hate to break it to you but that stream’s time will come and you will be at the mercy of the stream! Outside circumstances, perhaps a large rain storm, may cause the stream to expand its reach and suddenly sweep you under.

Do you see the paradox here? If you’re the stream and it starts to rain, you’re going to pick up speed and start moving faster and creating a bigger path for yourself. If you’re the rock, you will be at the mercy of a larger, faster stream.

The opposite is also true, if the weather dries up your stream may become smaller. None the less, the stream will continue to flow and move until it is replenished.

You need to be the stream. There are enough rocks idly sitting by in your market and community. Differentiate yourself and make a difference by creating your own path.

Intention. Effort. Action.

Keep Flowing!

Dr. Nathan UnruhDr. Nathan Unruh, CXO SIDECAR

When is it time to forgive an employee and when is it time to move on?

At SIDECAR, we know that people decisions are the most important decisions we make. Your business runs on systems that are operated by qualified people. Without the proper people in place, your business will never be able to reach new levels of success. While people decisions are the most rewarding, they also present difficult obstacles and dilemmas that you must deal with. One specific area that I want to address today is the topic of giving employees second chances.

Second Chances

Some business philosophies state that an employee should never receive a second chance. The expectations are set and if they are not met than the employee should find a new place to work. Other philosophies stress leniency and forgiveness often quoting the well-known statistics that show the high cost of employee turnover.

At SIDECAR, our philosophy lies somewhere in the middle of this spectrum. Expectations do need to be established, transparent, and followed closely in order for your business systems to run efficiently. However, understanding that no one is perfect, including you, and that mistakes can and will happen also plays a role in making these crucial employment decisions.

Look in the mirror!

In the past when I’ve experienced issues with employees and had to make decisions I stop and ask myself what my role was in the employee’s mishap. Instead of focusing on what the employee did or didn’t do; I turn the light on myself and examine what I did or didn’t do. Second chances aren’t just a grace gifted from employer to employee. If you as the employer give an employee a second chance, you are also granting yourself as the leader of your business a second chance.

An employee may not deserve a second chance if you:

  • Did everything you could from a leadership standpoint.
  • Followed every guideline you could find to handle the situation.
  • Led to the absolute best of your abilities.

However, if at any point during your introspection do you discover an area where you failed the employee as a leader; then, I recommend you take a long, hard look in the mirror before making any decisions on that employee’s future.

If you’re following the recommended SIDECAR Hiring System you understand how tedious the interview process is and should be confident in the quality of employee that comes out of that process and joins your team. Recognize when errors are made by good employees and understand the consequences of every personnel decision you make.

EVERYTHING in a business rises and falls on leadership.

Let’s Ride,

Dr. Nathan UnruhDr. Nathan Unruh, CXO SIDECAR

How do you focus on communicating well while running your business?

As business owners, we tend to live our days based on the steady flow of emails into our inbox. Email is a wonderful form of communication and it makes our lives a lot easier. When we use email, are we communicating well? Most of the time, the answer is probably not. 

Email is simply one of many methods we can use to communicate with our associates and patients. In a world that is bombarded with emails daily, picking up the phone or talking in person can make all the difference.

When coordinating with a new vendor or patient, make sure you or your staff always reach out via phone or in-person when possible. This provides the personal touch and clear communication that will catapult your business into success. Emails can be used to outline the conversation and clarify any outstanding details. 

Sometimes sending an email is the only form of communication available to you. When this is the case, there are a few best practices to follow.

Best Practices When Sending E-mails

As with all written messages, be careful not to use that language that may be taken as potentially offensive. Research has proven that a substantial percentage of human communication is delivered through body language and tone-of-voice. Make sure that the email you are sending is communicated clearly and concisely explaining the subject matter.

A great rule of thumb is to read your message aloud before you hit send. Check your punctuation, spelling, and that the person or persons you are sending the email to are correct.

Never assume that someone has read your email, simply because you sent it. Remember, your associates and patients are busy too. A followup email or call as a gentle reminder can be helpful in getting the response you hope for.

Don’t Forget to Follow Up

Just because you send an email into cyberspace doesn’t mean it’s off your radar to follow up. Be sure to have a reminder for yourself in place, in the event you don’t hear back from your contact.

Finally, remember that if what you are communicating is truly important and requires immediate action on behalf of another person, sending an email is not your best bet. Reach out to have a conversation face-to-face or pick up the phone and give the person a ring. 

Communicating well in a busy world is one of the most important and undervalued parts of running a business. How will you choose to communicate today?

 

Dr. Nathan UnruhDr. Nathan Unruh, CXO SIDECAR

What can ducks teach you about your business? 

Ducks on a Pond

Have you ever watched a duck gliding over the surface of a pond? On top of the water, the appearance is natural, smooth, and effortless. Underneath the surface, that duck is paddling like hell!

I’m sure you’ve heard a cliche or phrase like this example alluding to the point that certain people seem to have a natural talent or appear to make difficult tasks look easy. That’s not the point I want to make with this post. Let’s take this duck example and flip it on its head, literally!

“Working Harder”

Imagine two ducks swimming in a pond. One of them is operating just like the example above – swimming along smoothly. The other is flipped completely upside down. The duck’s head is completely submerged with both legs flailing in the air.

Which duck is working harder? Which duck is accomplishing more?

In business, we strive to be like the first duck. Projecting a calm, confident, and smooth demeanor on the surface while working tirelessly on the back end. Sometimes, things get flipped upside down and we end up like the second duck. Now, we’re flailing our legs and working just as hard but getting nothing accomplished. Even worse, we’ve got our heads underwater and can’t see where we are going.

Where are you in your business right now?

Get Your Head Up!

The second duck’s problem isn’t related to the amount of work it’s doing. If you were observing these two ducks, you wouldn’t say that the first one is doing better than the second one because it’s working harder. The second duck is working just as hard as the first duck! The problem is that the duck’s head is stuck under the water and it can’t see where it’s going. It has no way of knowing if it’s making any progress. More importantly, if that duck doesn’t get its head above the water it will die. Eventually, if you and your business don’t make any progress it will die, too.

Being a chiropractic entrepreneur is hard, especially if you don’t know where you’re going. SIDECAR can help guide you and get your head above water. We’ll help you find your “why” and create a business run by systems to achieve your goals.

After all, we’re not just a bunch of quacks!

Dr. Nathan UnruhDr. Nathan Unruh, CXO SIDECAR