Cleaning Closets

Are you struggling to turn the dial forward in your business? You may be spending too much time cleaning your closets!

Every now and again, you may find your closets getting a little unorganized, your desk a little messy, or your e-mail inbox a little full. These tasks require you to do some cleaning and organizing to get things back to how they should be. These tasks sound like good things to accomplish and to an extent they are! We like to get things back in order! But, in the end, what have you really accomplished?

“Cleaning Closets” is a concept we use to describe accomplishing tasks with little reward. The hidden danger of cleaning closets is you may feel like you’re busy but in reality; you’re not being productive! While it is true that some action is better than no action; you’re not going to be able to accomplish the goals you have set by spending a significant amount of your time cleaning closets!

If you find yourself not making progress or struggling to make changes in your business; you need to become self-aware. If you’re busy all the time but not achieving results, you’re not doing anything to improve your situation! You’re playing things safe and taking very little risk.

One way to increase your self-awareness is by examining the level of risk you are taking. If the decision has little to no risk involved, you’re more than likely cleaning closets! Accomplishing anything significant requires risk. You’re going to have to invest something that you could potentially lose. If you do end up losing it, it’s going to hurt! You may upset some people or not have everyone like you! But, with little risk, comes little reward. Fear is a part of every decision we make. Fear needs to motivate you, not paralyze you.

Re-examine your daily schedule and identify how much time you are spending cleaning closets. Gaining this self-awareness will allow you to increase your productivity and even decrease the amount of time you spend feeling “busy”.

At the end of the day, your actions need to push you towards your ultimate goal. Remember, change is difficult in the beginning, messy in the middle, and beautiful in the end!

Let’s Ride!

Dr. Nathan UnruhDr. Nathan Unruh, CXO, SIDECAR